Shanghai seeks to become IP hub for Asia-Pacific region
发布时间:2016-03-10
Shanghai plans to deepen its reform of intellectual property rights protection to become an IP hub for the Asia-Pacific region, according to a guidance recently released by the municipal government.


The document calls for strengthened intellectual property application and protection to support the city's planned role as a global science and technology hub. It aims to attract high-end personnel and complete its protection mechanism as well as service system.
The guidance includes 12 specific measures, such as strict judicial protection, strengthened administrative law enforcement, improved dispute mediation mechanism, an advanced IP service industry and IP personnel development.


In addition to promoting the comprehensive reform of regional IP protection, Shanghai aims toestablish an IP trading center this year to promote IP creation and industrialization, said LyuGuoqiang, head of the Shanghai intellectual property office.
Other work focuses this year will include the establishment of a comprehensive service platform that integrates patents, trademarks and copyright public information.


A quick response mechanism for IP infringement will be set up to help create a better IPenvironment, Lyu said.
From 2011 to 2015, Shanghai police investigated 9,555 cases involving IP infringements. Ofthose, 7,882 cases were resolved with 14,515 suspects apprehended.
In one of those cases, local police raided a group selling fake Louis Vuitton products overseasonline for a value of more than 70 million yuan ($10.75 million). Twenty-five suspects were arrested.


Lyu said the office would intensify efforts against IP infringements, especially those involvingonline trading platforms.
In addition, it would also pay special attention to the Disney brand and launch joint Disney brandprotection with other departments, as a Disneyland property is scheduled to open in Shanghai in June.